| This is the time for Indian handicraft makers | | | | roots to America. |
| to make a splash in the American domestic | | | | |
| market | | | | Indian handicrafts are beautifully designed |
| | | | and intricately manufactured (often by hand |
| In today's global economy, the flow of goods | | | | by expert craftsmen) to tingle the senses and |
| from the West to the East and vice-versa is | | | | to give lifelong satisfaction to customers. |
| at an all-time high. The world is truly flat | | | | Indian furnishings such as colorful bedsheets |
| as stated by Thomas L. Friedman. | | | | and bedspread, embroidered pillow and cushion |
| Manufacturers in China can now sell their | | | | covers, exquisite wall hangings are a must |
| goods in the United States while | | | | have in every American household. Indian arts |
| multinationals from the US can outsource | | | | and crafts are highly regarded in the world |
| their manufacturing operations to China to | | | | for the intricate work that goes into each |
| improve their bottom lines. | | | | and every painstakingly designed piece. |
| | | | Indian brass sculptures, wooden Buddhist |
| The influence of American culture on Asian | | | | statues and ceramic Hindu idols show the |
| countries is universally acknowledged to be | | | | skill and effort needed to produce such |
| immense. From Hollywood movies to television | | | | lasting works of art. Indian paintings |
| talk shows, from American Idol to political | | | | including oils, folk art, batik, thangka, |
| battles, the world has been a great market | | | | Mughal, Buddhist, and more are second to none |
| for American ideas. And now I believe it is | | | | in the world. Indian jewelry pieces are some |
| time for Indian (East Indian as is better | | | | of the most sought after in the world because |
| known) cultural ideas to spread to the West | | | | of their excellent styling, great artwork and |
| and to America in particular. | | | | innate beauty. |
| | | | |
| Indian culture has already widely spread in | | | | I am sure as American households are exposed |
| the United Kingdom where Indian curry is the | | | | to the global consumer market, they will be |
| favorite delicacy for every English stomach. | | | | come more and more in contact with beautiful |
| Indian movies, Bollywood in particular have | | | | Indian artifacts. And I am confident that |
| made deep inroads into the London | | | | they will find these Indian products so |
| entertainment world and are already showing | | | | alluring that they will purchase them in |
| some impact on American cultural life. Indian | | | | sufficient quantities to make Indian |
| cuisine is also well-liked and admired by | | | | handicrafts a household name in the United |
| Americans. Now it is the time for the vast | | | | States. |
| Indian handicraft industry to spread its | | | | |